The EW Process

HOW WE GET IT DONE

While we prefer that you utilize all of our skills and talents, we know that there are times when you're only in need of a simple task or project. Our process allows us to partner with you on projects of any size.
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Our Process

How We Get Things Done

We can provide you with strategies to help you grow your business, work as your in-house marketing team on retainer, or provide assets for an existing marketing plan or strategy. No matter the project: website redesign, presentation, video, print, or full digital marketing campaign, we can help you.

Remember, we design memories. This is an overview of how we create experiences that your customers will remember and come back for.
Inbound Marketing link to free consultation, How to attract your ideal client

A Quick Snapshot

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Our Process

Planning Phase

Defining Goals, Challenges, & Solutions.
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Our Process

Development

Designing, Building, & Working on the Solution.
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Our Process

Evaluation

Reviewing Our Progress.
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Our Process

Execution

Putting the Solution in Place.
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Step By STep

Take a closer look at our process.

While this doesn’t show all of our secret sauce, you can see that we have systems in place to ensure the success of every project.

Planning

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DISCOVERY & RESEARCH

This is our first step for every project. To learn about your organization and its goals, concerns, challenges, and habits. In addition, we research your market to uncover insights and unique opportunities.
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GOAL SETTING

This is how we measure the success of each project. Outlining real metrics we will use to measure the success of every project or campaign.
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BRAND ANALYSIS

Some fun stuff to help us learn your brand’s personality. We work together with you to define your brand and find out how your team and customers view your organization’s brand.

Development

This is where we begin to design, build, produce content and create the things we outlined in the planning phase. Essentially creating all the assets, writing code, designing the look and feel, filimng, editting, and optimizing or whatever else it takes to get the project done or the campaign started.

Web Design

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SITE MAPPING

Creating simple paths to help users access content quickly. Define the page and page sets of a site and their relationship to one another.

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WIREFRAMES

These are the blueprints that guide every detail and ensure success. Defining the type of content needed for varying page sets.

Creative Design

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THUMB SKETCHES

Capture a multitude of ideas quickly and efficiently.

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ROUGH COMPOSITES

We can quickly present ideas to get valuable feedback early.

Video

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STORYBOARDING

Outlining a plan for how we will capture the audience with compelling storytelling.

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SCRIPT WRITING

Writing that's engaging and compelling that moves your audience to action.

EVALUATION

We always take time to review the project and compare what we’ve developed with the goals we want to reach and to make sure that all the small details have been addressed.

 

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QA

Quality Assurance is a critical step in the successful completion of all work. We work with the client to identify any issues within the project.
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UI TESTING

This is a good time to test the site with real users. We may even do some A/B testing against a previous site or a competitor's site. The results can provide us with great insight before we launch.
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FINE TUNING

Quality Assurance and User Interface testing may expose some bugs within the project. This is where we address and fix any issues.

EXECUTION

When we're sure we have addressed all issues that came up in QA and have approval, we prepare for launch.

 

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LAUNCH

Now that everything is ready to go, we can put the new site online, add the mobile app to the app stores, and upload any videos or collateral to the servers.
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Deliver

We work with you to get the proper files in the proper hands so that collateral can be printed, ad campaigns can start, and TV commercials can go on air.
 
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Market & Report

Now that everything is in place, we can execute all of our strategies to promote and share your message with the world.

Fin

Celebrate & Repeat

{As needed}