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Contact-Based Marketing

Reach Decision-Makers with 100% Accuracy!

Ensure your ads reach the right contacts across all platforms and devices to increase engagement. By targeting specific individuals, you can deliver your message with maximum impact.

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Are you struggling to get your ads in front of the right people? Contact-based marketing allows you to reach decision-makers with pinpoint accuracy across platforms and devices. By leveraging contact-level targeting, you can eliminate ad waste, align your marketing and sales teams, and ensure that every dollar spent reaches the contacts that matter most. 

Our approach uses first-party data to deliver personalized, privacy-compliant messages on the platforms where your prospects are most engaged.

 

 

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Target
with Precision

Leverage contact-level data to focus your efforts on the decision-makers that matter most.

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Engage On
Their Terms

Deliver personalized messages across your prospects’ preferred platforms and devices.

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Convert
with Relevance

Create meaningful interactions that resonate, driving higher engagement and closing more deals.

Drive Higher Conversions by Reaching Your Ideal Prospects Everywhere They Engage

  • Accurate Contact-Level Targeting: Reach key decision-makers with 100% accuracy using precise targeting based on first-party data.
  • Omnichannel Presence: Deliver messages consistently across LinkedIn, Facebook, and mobile devices for a holistic marketing experience.
  • Eliminate Ad Waste: Focus on contacts that are most likely to convert, reducing spend and increasing ROI.
  • Privacy-Compliant Engagement: Leverage GDPR and CCPA-compliant data to deliver relevant messages that respect user privacy.
Contact-based marketing - drive higher conversions

Avoid Common Marketing Pitfalls with a Contact-Based Approach

  • Ad Spend Waste: Avoid spending money on irrelevant audiences by targeting only high-value contacts.
  • Misaligned Marketing and Sales Efforts: Eliminate miscommunication and ensure both teams are focusing on the same prospects.
  • Low Engagement Rates: Reduce poor engagement by delivering personalized, relevant messages to the right individuals.
  • Limited Targeting Capabilities: Overcome the challenge of third-party cookie deprecation by using first-party data to reach prospects effectively.
  • Missed Opportunities on Key Platforms: Prevent gaps in your strategy by reaching contacts on their preferred platforms and devices.
  • Generic Messaging: Say goodbye to one-size-fits-all campaigns and ensure every interaction is customized for individual contact preferences and behaviors.
Contact-based marketing - avoid pitfalls

Companies That Work With Us For Contact-Based Marketing

are struggling with one or more of the following:

  • Targeting the Right Decision-Makers:
    Finding it challenging to reach specific decision-makers across devices and platforms.
  • High Ad Spend with Low ROI:
    Spending too much on campaigns that don’t convert high-value prospects.
  • Generic Campaigns with Low Engagement:
    Delivering messages that aren’t resonating with prospects.
  • Limited Targeting Due to Cookie Changes:
    Struggling to maintain targeting accuracy without third-party cookies.
  • Fragmented Customer Journeys:
    Inconsistent engagement across devices, resulting in missed opportunities.
  • Difficulty Aligning Marketing and Sales Teams:
    Experiencing misalignment between marketing and sales on who to target and when.

How Contact-Based Marketing Works

This approach strategically targets and engages decision-makers through personalized ad copy and design, cross-platform deployment, and continuous optimization for maximum impact.

step 01

Define Your Audience:

Identify high-value prospects and analyze their preferred devices and platforms.

step 02

Craft Targeted Campaigns:

Create compelling ad copy and engaging designs tailored to resonate with your prospects.

step 03

Deploy Across Channels:

Launch personalized campaigns across social platforms, websites, and mobile devices.

step 04

Measure & Refine:

Track performance in real-time and optimize campaigns to drive higher conversions and ROI.

Reach Decision-Makers with Precision

Don’t let your marketing budget go to waste. Get in touch to see how contact-based marketing can increase your ROI.

Schedule your consultation now!

 

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